Credibility Profile | Privacy Policy

Privacy Policy

At Credibility Profile, your privacy is very important to us.  We are in a beta version and with the intention of launching a final product.  The purpose of this privacy policy (this “Policy”) is to provide you with a description of the types of information we collect about you when you visit the web site located at, and associated sub-domains (the “Site”), and how we use that information.  By visiting or using the Site or using the Services (defined below), you agree to the provisions of our Terms of Use located here and this Policy.  If you do not agree to the terms of this Policy, please do not use or access the Site or use the Services.


This Policy only applies to information collected while you are on the Site.  For more information on how the Site may redirect you to other web sites, please see the Links and Redirection to Third Party Sites section below.


Information We Collect

We collect and store information that you voluntarily provide to us as well as data related to your Site visit and usage.  In some areas of the Site, we request or may request that you provide personally identifiable information, including your name, address, email address, telephone number, username, birth date, and other information from which your identity is or may be discernible.  We collect personally identifiable information from our users (including, but not limited to, name, address and phone number) at several different points on the Site.  We will also allow you the opportunity to provide descriptive, behavioral, preferential, and/or lifestyle and demographic information about yourself for purposes of facilitating, in the case of lessors or sellers, the advertisement of services or products made available by you or your affiliated entities and listings generated in connection therewith or, in the case of lessees or buyers, your research of properties advertised on the Site (in each case, as applicable, the “Services”), but it is solely up to you whether you furnish such information.  If you do provide such information, you are thereby consenting to the use of that information in accordance with the policies and practices described in this Policy.  This information may be stored on our servers, and on the servers of third party service providers.


In addition, during your visit we automatically collect certain aggregate information and analytical data related to your Site visit.  (See “Use of Cookies” below). Aggregate information is non-personally identifiable or anonymous information about you, including the date and time of your visit, your IP address, your computer browser information, the Internet address that you visited prior to and after reaching the Site, the name of the domain and host you used to access the Internet, and the features of our Site which you accessed.  This data is in no way associated with your personally identifiable information.


If you register to place listings for the review of a business to the Site, we may require additional information in connection with the payment of applicable subscription fees.  Although your credit card information is requested in connection with this process, we do not store any credit card information in our database.  This information is shared with trusted third party service providers only for the purposes of processing payment, as described below in the section titled “Disclosure of Information”.  In addition, please see our Listing Policy here, the terms of which are incorporated herein, for more information regarding such additional information and the processing of payments.  


How We Use Information

We use collected information to make available and to improve our high standard of reliable services. We use such information to:


  • respond to inquiries or service requests and monitor such responses;
  • provide information about and market our products or services;
  • resolve problems; and
  • manage the Site and assess its usage and usage of the Services.


Disclosure of Information

We do not sell or rent personally identifiable information to third parties who are not affiliates of the Company. We may disclose personally identifiable information to appropriate affiliates of the Company, including strategic alliance affiliates and third party service providers, to respond to a request for service or to provide information about available products or services.  We are not limited in our use of non-personal information that does not permit direct association with any specific individual, or non-identifiable aggregate information about our users (such as the number of users of our Services, the geographic distribution of our users, the amount of information located and/or removed, etc.).


We disclose information that we, in good faith, believe is appropriate to cooperate in investigations of fraud or other illegal activity, or to conduct investigations of violations of our Terms of Use.  For example, this means that if we conduct a fraud investigation and conclude that one side has engaged in deceptive practices, we can give that person or entity’s contact information to victims who request it.


We disclose information in response to a subpoena, warrant, court order, levy, attachment, order of a court-appointed receiver or other comparable legal process, including subpoenas from private parties in a civil action.  If the subpoena seeks information about an identified user or limited group of users, we’ll make reasonable business efforts to contact the user(s) before providing information to the party that requests it.  We cannot guarantee that we will be able to contact the user(s) in all cases, whether because of a time limit, court order, inability to effectively contact a user, or for any other reason.

We may disclose information to your agent or legal representative (such as the holder of a power of attorney that you grant, or a guardian appointed for you).

We share information with companies that provide public relations and marketing services for us. Such information will only be shared by us to customize, measure and improve our products, Services and advertising; it will not be shared with third parties for their marketing purposes. These third parties are obligated to protect your information and are prohibited from using your personally identifiable information for any other purpose.

We may share your personally identifiable information with trusted service providers who may provide operational or other support services to our Site users, or who perform certain functions on our behalf.  Examples include providers who process credit card payments, distribute emails, host our website or our database or other technical assistance.  Certain credit card information is required from those Site users who wish to list their business with a premium plan.  This information is shared with  for purposes of processing payment.  We recommend that you review their privacy policy for further information.  


As with any other business, it is possible that in the future we could merge with or be acquired by another company.  If such an acquisition occurs, the successor company would have access to the information maintained by us, including customer account information, but would continue to be bound by this Policy unless and until it is amended.


We share your information with our parent, subsidiaries and joint ventures to help coordinate the Services we provide to you, enforce our terms and conditions, and promote trust and safety.


We may share aggregate (non-personally identifiable) information with certain third parties such as advertisers, national industry organizations, and prospective affiliates. In addition, we reserve the right to disclose aggregate information and personally identifiable information to third parties as required or permitted by law and when we believe that disclosure is necessary to protect our rights.


Choice and Opt-Out

We provide you the opportunity to “opt-out” of having your personally identifiable information used for certain purposes when we ask for this information.  For example, if you do not wish to receive marketing material from us, you can indicate your preference in the Site’s options area.


If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each communication.


Use of Cookies

“Cookies” are simple text files stored on your computer for use by a browser.  Certain Site features may only be available through the placement of a cookie.  We may use “cookies” to assist in data collection and to track visitor Site usage and trends to help us better serve you.  The use of cookies is a standard practice among Internet web sites; most Internet browsers permit a user to accept, decline or delete cookies.  This Site works with a first party cookie that collects anonymous traffic data at the Site.


We use persistent cookies to make it easier for you to navigate the Site.  Specifically, we use persistent cookies to track whether you are logged into the Site.  A persistent cookie remains on your hard drive for an extended period of time.  You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.


We set a persistent cookie to store how you came to the Site and what listings and Content (as defined in the Terms of Use) you view.  Persistent cookies also enable us to track and target the interests of our users to enhance their experience on the Site.

If you reject cookies, you will still be able to view the Site, but your ability to use some areas of the Site, such as automatically-generated recommendations, will be limited.  You will be unable to log into the Site if you reject cookies.


Some of our business partners (e.g., analytical tracking software providers) use cookies and tracking technologies on the Site.  We have no access to or control over these cookies or tracking technologies.  This Policy covers the use of cookies on and by us only and does not cover the use of cookies or tracking technologies by any such business partner.


Account Security

The security of your account relies on your protection of your password.  You are responsible for maintaining the security of your password.  You are solely responsible for any and all activities that occur under your account.  You may not share your password with anyone.  We will never ask you to send your password or other sensitive information to us in an email, though we may ask you to enter this type of information on the Site, which will always have a URL beginning with


Any email or other communication requesting your password, asking you to provide sensitive account information via email, or linking to a website with a URL that does not begin with should be treated as unauthorized and suspicious and should be reported to us immediately by emailing [email protected].  If you do share your password with a third party for any reason, the third party will have access to your account and your personal information, and you may be responsible for actions taken using your password.  If you believe someone else has obtained access to your password, please change it immediately by logging in to your account at and changing your Profile settings.  If you believe that an unauthorized access has already occurred please report it immediately by emailing [email protected].

We may have access to your password and may use such password to access your account for debugging, quality assurance, or other internal purposes.


Updating Information

You may review, correct, update or change your personally identifiable information on your account profile at any time.  Simply log into your account, go to your User Profile, review your personally identifiable information and, if you wish, edit it with the options provided. If you are unable to edit your personally identifiable information by logging into your account please contact us for assistance.


Links and Redirection to Third Party Sites

The Site contains links to third party web sites and may redirect you to third party web sites (“Third Party Sites”).  These sites include, among others, service providers who have a relationship with the Company.


Third Party Sites are not under the control of the Company, and the Company is not responsible for such Third Party Sites, including without limitation the accuracy, sufficiency, correctness, reliability, veracity, completeness, or timeliness thereof, any link contained therein, or any changes or updates thereto. The inclusion or access to Third Party Sites does not imply an endorsement thereof by the Company, or of the provider of such content or services, or of any third party web site.  The Company reserves the right to terminate any link or linking program at any time.


Please be aware that when you enter a third party web site, any information you provide, including financial information, is subject to the terms of use and privacy policy of that site.


Children’s Privacy

This Site is not directed toward children, and we do not knowingly collect information from children.


Effective Date; Policy Changes

Each time you use the Site, the current version of the Policy will apply.  Accordingly, when you use the Site, you should check the date of this Policy (which appears at the top of the Policy) and review any changes since the last version. We reserve the right to add to, change, update or modify this Policy at any time and without notice other than simply posting such changes, update or modification on this Site. Any such change, modification or update will be effective immediately upon posting on the Site.


Lost or Stolen Information

You must promptly notify us if you become aware that any information provided by or submitted to this Site is lost, stolen, or used without permission.


Governing Law

This Policy is governed by the laws of the State of New York, U.S.A. without giving effect to any principles of conflict of law.


Contact Us

To contact us with your questions or comments regarding this Policy or the information collection and dissemination practices of this Site, please email us at [email protected]


To see the Terms of Use that apply to this Site, go here


All trademarks, service marks, and other proprietary materials herein are the property of Credibility Profile 2013. All rights reserved.